Started with one jacket we couldn’t find
In 2021 two friends in Los Angeles went looking for a Tang-style jacket that wasn’t a costume and wasn’t $600. Nothing fit: the traditional ones were stiff, the fashion ones were flimsy. So they made one, sold it to friends, then to friends of friends.
OG Store is still built around that jacket, in three colors, plus two sneakers we couldn’t find anywhere else either. Small runs, shipped from a studio off Melrose. No logo on the chest. The details are the logo.
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